ICEBUG: Safe grip free mind. Throughout all Seasons.
ICEBUG is an independent Swedish company that creates outstanding traction footwear since the very start. Shoes for outdoor-sports, hiking, dog walking and nature lovers.
New technology for next season: winter tires for your feet. For shifting autumn and winter conditions, ranging from wet city pavements to frosty gravel roads, providing proper unstudded traction can be a challenge. Especially since rubber tends to harden and get stiff as temperature drops. In collaboration with MICHELIN Technical Soles, Icebug now offers a winter adapted rubber outsole with traction in temperatures down to –30°C. Developed with the ICE Control Technology, solution formulated to provide superior ground control in snow or ice. Suitable for indoor use.
Spikes on ice: BUGrip® is the name of Icebug’s grip technology for the most slippery conditions. The sole is made of a special rubber compound and has 15-19 integrated steel studs. The design of the studs, together with the properties of the rubber compound, give these studs a dynamic function. The studs work independently from each other and are not completely fixed.
Icebug is a Swedish footwear brand founded in 2001. The founders – mother and son – were frustrated by having to choose between the risk of slipping and saying no to their favourite outdoor activities. So, they decided to challenge the global footwear giants and created shoes for running and walking on slippery surfaces. Already millions of people in Scandinavia have experienced the safety and freedom that Icebug gives.