DAINESE GROUP
Founded in 1972 by Lino Dainese, the Dainese group develops cutting-edge protective clothing for use in dynamic sports like motorcycle riding, winter sports, cycling, horse riding, and sailing. Continuing with its mission to protect athletes from head to toe, in 2007 Dainese acquired the iconic AGV brand, founded in 1947 and famous across the world for its innovative sports helmets. In 2017, the parent company's style legacy led to the establishment of Dainese Settantadue, a new brand that gives garments from the past a modern twist. Dainese and AGV products represent the technological frontier in terms of protection in dynamic sports, and are used by the world's best athletes, from Valentino Rossi to Sofia Goggia, Olympic skiing champion and winner of the World Cup Downhill title.