WE’LL STOP WHEN YOU STOP
YOU MAKE US DO IT.
YOU, DOING THINGS THAT MOST PEOPLE WOULDN’T EVEN CONSIDER.
DRAWING A LINE THAT’S RARELY INBOUNDS.
DESCENDING AT SPEEDS THAT WOULD GIVE YOUR UNDERWRITER PAUSE.
PUSHING YOURSELF IN WAYS NATURE AND GRAVITY NEVER INTENDED.
AS LONG AS YOU’RE RELENTLESSLY PUSHING FORWARD, WE WILL TOO.
We’re obsessing over your passion. Destroying more helmets in testing and development than some brands even create. We’re agonizing over vent sizes. Pouring our years, our hearts, into one goggle and one helmet at a time. Plainly said, we’re there when you need us most.
Giro was founded more than 30 years ago by Jim Gentes, a man with an obsession for design and answering unmet needs. That obsession led him to start making his own products, and ultimately resulted in a company committed to serving the rider… from expression to performance.
Our world has changed dramatically in the past three decades, but Giro has remained steadfastly committed to serving enthusiast riders. We are and always will be a product brand. We argue for weeks about the difference of less than a millimeter in a goggle’s nose bridge, of a headform or the chamfered edge of a vent.
We are the brand that sweats the details. From the fit and finish of our helmets to the spectral curves of our VIVID lens technology to the positive click that the Contact goggle makes when the lens is secured. It’s that attention to detail that sets Giro apart.
We understand that skiing and snowboarding are more than just a fleeting hobby or a passing fad. Getting out on snow is the best part of a great life and your equipment deserves attention to the smallest of details.
So go ahead, keep striving for bigger, bolder and better. We’ll keep making the gear that gets you there.